Face Firming & Lifting Skin Care Products

Prevention is always more effective than correction when it comes to aging skin. Many dermatologists recommend incorporating anti-ageing skincare ingredients like hyaluronic acid and retinol in your twenties, even before visible signs appear. However, it's never too late to start. Products like our Retinal ReSculpt Overnight Treatment can help improve the appearance of existing fine lines and wrinkles while preventing further damage.

While skincare cannot fully reverse the natural ageing process, it can significantly improve the visible signs of ageing when used consistently. Targeted anti-ageing products formulated with advanced ingredients, such as those in our Resurgence collection such as Retinal Resculpt Overnight Treatment, help accelerate skin renewal, support collagen production, visibly smoothing deep wrinkles and lifting skin sagging in just two weeks.  

With continued use, these clinically proven formulations can promote firmer, smoother, and more youthful-looking skin over time. 

While some hydrating benefits may be visible immediately, meaningful improvements in fine lines and wrinkles typically become apparent after 4-6 weeks of consistent use. More dramatic results often develop over 8-12 weeks as skin cell turnover accelerates and collagen production increases. Consistent daily use is essential for maintaining and enhancing results over time.

Yes. Murad’s lifting and firming Resurgence collection is suitable for menopausal and perimenopausal skin. These life stages are often associated with visible changes such as dryness, sagging, and loss of firmness and elasticity, and Murad’s Resurgence collection is designed to support skin that is experiencing these changes via ingredients that are clinically proven to lift, firm, tighten, and restore radiance while nourishing the skin barrier.

While topical skincare does not affect hormones or underlying tissue structure, firming formulas can help skin look smoother, more lifted, and more resilient by supporting hydration, elasticity, and the skin’s natural renewal processes. With consistent use, skin may appear firmer and more toned over time.

Murad’s lifting and firming products primarily contain retinoids which are recommended for nighttime use due to their ability to break down when they come in contact with sunlight. When using retinoids, always apply SPF 30 or higher in the morning, as retinoids increase sun sensitivity. 

We recommend Vita-C Glycolic Serum as your am serum, because vitamin C provides antioxidant protection against daytime environmental stressors and helps boost radiance, while glycolic acid enhances skin smoothness and improves absorption of daytime skincare. 

Yes, firming products can generally be used alongside retinol or vitamin C. We recommend using vitamin C products, such as Vita-C Glycolic Serum, in the morning, and retinoid formulas in the evening.  

If your skin is sensitive, introduce products gradually and adjust frequency as needed. 

Facial massage can enhance thesensory experience of lifting products and help improve product application. Gentle massage may help promote circulation and reduce temporary puffiness, which can contribute to a more refreshed, sculpted look. While massage does not change the structure of the skin, it can complement a lifting routine by supporting overall skin vitality and relaxation.

Murad firming formulas are dermatologist-developed and clinically tested to help improve hydration, smoothness, and visible firmness with consistent use. You can expect immediate hydration and skin plumping, with progressive improvement in firmness and reduction of fine lines over time. Our formulas are designed to support collagen health, strengthen the skin barrier, and help skin look healthier and more resilient over time.